There’s no denying that the Coronavirus pandemic changed the way we work. For many businesses, the need to have teams work from home kickstarted a long-overdue digital transformation. But, especially for new or small businesses, the world of remote work tools may be very difficult…
Digital learning is the fastest-growing sector within the education industry, with a swooping annual growth rate of 900%. In fact, the international eLearning market is expected to reach a total value of 243 billion dollars by 2022. Educational institutions, businesses, non-profits, and professionals converge in…
Latin is one of the most influential languages in history. It was the official language of the Roman Empire, and it served as the lingua franca among scholars until the 18th century. Due to the unprecedented progress in scientific and philosophical disciplines that took place…
The Nuristani people are just one among many ethnic groups living in the Hindu Kush region of Afghanistan. Although the Nuristanis are entitled to Afghan citizenship, they live in relative isolation. Outside Afghanistan, few have heard of this minority group, and for those who might…
CTAs play a crucial role in digital marketing. A call-to-action invites the user to take the next step towards getting to know your product and making a purchase. They’re key elements in your landing page, email copy, social media posts, and ads. But they’re so…
Hey! This article is part of our Ultimate Guide to Localization – check it out for a full, comprehensive post about this method and what it entails, who it is for, and much much more! ___________________________________________________________________ A brand is far more than just a name…
Hey there! This article is part of our full Localization All-in-One guide! Check it out to find out more about the entire process behind international expansion! So, here’s something that even movie lovers could’ve missed. Movies go through a localization process for which their content–script,…
Cricket champions, successful filmmakers, and one of the most linguistically diverse countries in the world. Today, we’ll try to answer the not-so-simple question of ‘how many languages are spoken in India?’. Let’s start with some basic facts. India counts with 1.3 billion inhabitants. It’s hard…
As we previously covered in our hospital expansion guide, expanding a hospital abroad is a challenging process, but a highly rewarding one. While companies in the healthcare sector that are selling products have a far more standard expansion process – with extra attention to regulation,…
Chipotle Mexican Grill, one of the U.S.’s most successful and recognized chains of fast-casual restaurants in the market, is on a new strategy. Chipotle specializes in a wide menu of tacos, burritos, burrito bowls–a burrito without the tortilla–and salads. The brand’s focus is on high-…
South Korea and The People’s Republic of China are two very relevant players on the international stage. In the last decades, they’ve risen to a leading position as technological innovators, ever-growing cultural influencers, and industrial powerhouses. The rise of K-pop has motivated thousands of American…
Hey! We have a full Global Marketing Guide designed to give you the toolkit of tutorials, videos, and step-by-step guides that will help your business expand abroad! Every year, millions of companies invest millions of dollars in online advertising campaigns. That’s because pay-per-click campaigns…
