Are you thinking about introducing your video game to international markets? Then you’ve probably heard about localization. Because launching just one version of your product will dramatically dent your potential market share, you need to create a tailored user experience for gamers according to their language, culture and habits. But how do you do that?
With the help of a proven partner who not only specializes in languages and understands cultural nuances and local markets, but who excels in video game coding and testing as well. Day Translations’ expert localization and internationalization services are designed to propel your video game to worldwide success.
Because the popularity of video games transcends geographical regions, gender, age and languages; if your video game is a hit in the States, then what’s stopping it from conquering the Asian market? Failure to localize the language, interface, graphics, icons, colors and marketing message translates into failure to successfully do business globally. Satisfying increasingly demanding users’ expectations, along with ensuring cross-platform compatibility is a complex process.
Does your video game work over multiple devices and operating systems? Do you need modifications that go beyond the textual structure and capability of a regular translation agency? We can make major adjustments to your game’s coding to take into account not only wording, but also graphical discrepancies between your source and target languages (such as font types and icons). Increase your appeal from America to Asia with our expert localization and testing services.
We ensure that your source content is multiple languages-ready and that your video game’s code is written to allow you to create versions of your product in other languages easily and with lower cost. Once your product is localized on all levels, we run it through rigorous testing to ensure that it is market-ready. This includes:
We hand-pick the right talent for your game’s characters through selective, extensive voice casting. No more losing the passion, purpose, context, or tone of your wording in mediocre translation or clumsy casting. We understand that you need more than just a native speaker for your project; and we know that you want more than just an actor. Through extensive voice auditioning and the strictest submission standards, we play a pivotal role in the international success of your game on every level.