Uniting countries and languages, sport seems to be a universal language that everyone understands. Global sporting events bring countless audiences from all over the world together as they enjoy games and tournaments, but what few people know is that behind the scenes, interpreters and translators…
Regardless of whether you’re focusing on Brazilian or European Portuguese, it’s a beautiful and romantic language to learn. But what are the differences between the two, or are they just two sides of the same coin? Although many people aren’t aware of them, native Portuguese…
Even before the pandemic hit, events were a big part of most organizations’ cultures. That was back when we could travel and gather in places and attend conferences and seminars. Today, most events have gone into the virtual space. This means that with a good…
If you’re not familiar with the term BPO (business process outsourcing), you’re not alone. In fact, many people are somewhat fuzzy on what the term actually means, and even more, are unsure of how it can add value to their brand! The secret to every…
Localization is at the forefront of digital transformation and international growth for brands. The shift to a digital-first world sees companies reevaluate their business practices, prioritize digital marketing strategies, and recognize the importance of language as a driving force for the growth of their business….
Even though there are more than 7,000 living languages in the world, UNESCO predicts that more than half of them will be extinct by the end of the century. Even though the term “endangered” is something we use to describe animal populations, some languages are…
No matter what language you say it in, Elton John couldn’t be more accurate with his song “Sorry Seems to Be the Hardest Word.” But, being human, we’ve all made mistakes and have been in positions where an apology was the only thing we could…
Imagine gazing out over the golden plains of the African bushveld, feeling mesmerized by the breathtaking landscapes, when an epic David Attenborough style voice booms out of nowhere: “Welcome to Africa…the land of the wild and free….” What you just imaged is what we call…
If you’ve ever been to Japan, you’re probably well aware of just how massive the vending machine market is. But did you know that vending machines have come a long way from merely selling drinks? In fact, there are now even vending machines that accept…
While some people enjoy music and songs in virtually every language, others want to understand the lyrics they hear. This is why translating songs isn’t only optional; it’s essential for every artist that wants to make it on the global stage. Contrary to popular belief,…
Programming languages, regardless of just how different they seem to spoken languages, do share some similarities with the language humans speak. But can programming languages be translated? And can we do it in the same way we interpret or translate natural language into other languages?…
UPDATED 2021 Localization involves a complex process to ensure that every element conforms to the given standards and specific requirements to answer the needs of target locales and audiences, one of which is linguistic testing. Linguistic testing is part of the non-functional testing after…
