From conquering Japan, South Asia and Southeast Asia starting in the 1990s, the Korean Wave or Hallyu encroached into other territories across the globe. “Hallyu,” which translates to the “flow of Korea” became so big it is considered as a major export of South Korea….
The economic growth of China is still at a rapid pace and for foreign companies venturing into the country, their success lies in the patronage of Chinese consumers. Because of the differences in culture, norms, beliefs and language, it is difficult to gauge how the…
With more and more businesses going global, the need for proper international communication increases, which means the translation of financial documents, among other business documents, which should be available in different languages. The estimated earnings of the language services industry by end of 2018 would…
Literary translation involves the translation of the dramatic and creative poetry and prose of ancient and modern authors from different cultures. This assures that more people worldwide are able to enjoy literary creations in their own language. Importance of literary translation The importance of literary…
Translation is vital in understanding ideas from another culture, and it is important that cultural considerations be integrated into the process of translating content. There are different opinions regarding the relationship between language and culture including the question of whether language is a part of…
Translation deals with written content and it is important to write effectively with translation in mind. It is an ideal situation and while it is a vital issue, translators cannot control how the original source is written. Translation work requires quality and achieving it depends…
As more locations in the world open their doors, more languages are exposed and exchanged. However, the language barrier still exists. There would be no real communication if people cannot understand one another. The prolific use of social media among the younger set is still…
Travel and tourism is a huge industry and translation is never behind this industry sector. The tourism and travel industry contributes nearly 10% into the total GDP of the world and the sector is one of the biggest employers in the world. While the industry…
Brazil is a huge market with plenty of potential for international companies, but do not just request for Portuguese localization. It has to be Brazilian Portuguese localization. Although Brazil is in Latin America, where Spanish is traditionally spoken, Brazil is the only country in the…
This article is part of our Translation Services Guide – check it out to get a comprehensive understanding of these services! ___________________________________________________________________________ Businesses gearing up for global operations should think of the multilingual and multicultural consumers they are going to target and should include investing…
Businesses today need a wider audience base and lead generation supports marketing and sales efforts. Lead generation is a marketing strategy. It is meant to stimulate and capture the interest of the audience in a service or product to generate sales. Digital channels are often…
English is already a colorful and vocabulary-rich language, yet it is still haunted by lexical gaps. A lexical gap, also called accidental gap or lacuna is a fully developed word present in one language that is missing in another. The rules of word formation in…
