If you’re looking to localize your product, service, or another aspect of your business, you should use the best. Using a leading localization company will ensure that the process runs smoothly.
Mistranslations and culturally inappropriate content can cause many issues for your business. These include ruining your reputation, or worse, legal ramifications like jail time.
Using an industry leader will help you avoid the pitfalls and reap the rewards of localized content. But which companies should you trust? We’ve found 10 that should be on your radar.
What is localization?
Whenever you mold your brand, content, products, or services to a specific market you’re taking part in localization. Localization ensures that your brand is cohesive with whoever is viewing your content. This can be within different areas of a country or around the world.
Localization can involve anything from editing graphics, content, layouts, and formatting. For example, adding in local slang or referencing local events. These help to showcase your brand in a positive light.
Now that you know what localization is, let’s dive into the top companies.
1. Day Translations
Day Translations was founded in 2007. Through their localization work, they promote intercultural respect and opportunities for greater humanity. And their mission is to help preserve languages and improve worldwide communication.
They cover all aspects of localization for video games, software, websites, and more. Day Translations has worked with clients across many sectors. These include the automotive, banking and finance, healthcare, and technology sectors.
Clients in these niches include names such as Tesla, Facebook, Samsung, and many others. If you need any form of localization, Day Translations is your number 1 option.
Founded more than 25 years ago, TransPerfect’s mission is to help businesses navigate the global market. They use a consultative and rigorous approach and have become an industry leader.
Right now, they have over 5,000 certified linguists and over 90 offices around the globe.
Lionbridge is another well-known name in the localization space. They’ve been providing their services for over 20 years and they’re able to help with over 350 languages.
They’re a global company with over 2100 customers and projects in over 250 markets. If you need localization in areas such as video, software, or applications, they’ve got you covered.
4. LanguageLine Solutions
LanguageLine is all about providing language access. Its mission is to be a partner in managing and growing a modern and inclusive organization. While they do have localization services, their focus is more on over-the-phone interpreting.
SDL calls itself the intelligent language and content company. With customers including 90 of the world’s top brands, you can see why they’re proud of themselves.
Their sectors of focus include Financial Services, Life Sciences, and Marketing Solutions.
RWS, which was established in 1958, is most likely the company with the most history on this list. They have a global team of linguists, searchers, and technical experts. Their team’s number one focus is on putting their clients first. And judging by their longevity, it seems to be working.
7. Keywords Studios
Keywords Studios specializes in the gaming industry. While they do provide localization, other focuses include game development and player support. So if you’re thinking about creating a game for the global market, consider Keywords Studios.
Providing services since 1996, Appen has grown into a global company. Their main focus is on improving their artificial intelligence systems and helping companies deploy AI products. But they also provide linguistic services which include localization consulting.
Welocalize is all about helping clients reach audiences around the globe. They do this by molding their client’s content to fit their target market. No matter the platform, device, or channel, they’ll ensure that your content resonates on a local level.
10. SDI Media
SDI Media has over 40 years of experience in dubbing, subtitling, and media services. They have studios in 24 countries and can manage any kind of project for theatrical, digital, broadcast, and VOD platforms.
Their philosophy is all about being fast, easy and transparent. They believe in fast delivery, making the process easy, and keeping clients in the loop.
Do you have a localization project looming?
Whatever your industry sector or project these companies will have you covered. They all have the experience and knowledge to ensure success for your project. Avoid the pitfalls of mistranslations and insensitive content by using leading localization companies.